Whether you are walking down New York, through Sydney, around Italy or visiting Asia, there will always be a chance that you will see a LOOK Digital Puppet marketing design.
Due to demand, at the start of 2017, Scott and Antony shifted their attention to specialise in their interactive Digital Puppets. Because of the new techniques that LOOK Digital Puppets use it is now possible to create amazing cartoons in a quicker timescale and with an affordable budget.
The Challenge
Scott and Antony are looking to increase the awareness of their business in Torbay. The brothers have been working for many years with international customers but are keen to grow their business locally. With their new, innovative and interactive techniques they are looking to collaborate with other creatives in Torbay and see the local creative industry thrive.
The Solution
LOOK Digital Puppets have met with Kim Thornton of TDA to get advice through the Business Growth Support Programme.
Scott said: “Kim has been exceptionally helpful, providing us with information about local business events. From the first meeting alone, we found out about the South Devon Business Awards and attended a helpful workshop on the submitting process. Thanks to this we are finalists in two categories, Digital Business of the Year and Innovative Business of the Year.
Anthony added: “In subsequent meetings, the idea of a networking event for creatives has been developing and is planned for the end of March. Not only has Kim been able to support us with getting known better locally, but has provided ideas on how the business could be expanded and grow.”
Results
Over the last year, LOOK Digital Puppets has been in discussions with Disney, the BBC, Beano and other international companies. The reason for this new interest is due to them being endorsed by Adobe, the software giant behind Photoshop. Having seen the work that they were making with the then test software, Adobe began using their creations as an example of how good the program could be. Their work was taken to be showcased at the NAB Media industry event in Las Vegas, and has since been praised on the Adobe Character-Animator showcase videos.
Scott and Anthony continued: “The business has big ambitions. We plan to use our new techniques to work on bigger marketing projects and to collaborate with other creatives in Torbay. In the near future, we would love to move into a studio so that they could take on students and even create a Saturday cartoon club for kids, where we could teach them how to draw, animate and program. We would also like to continue giving talks at schools about how to work in the creative industry.”
If this happens it is very likely that LOOK Digital Puppets would be able to take on additional designers and contribute to the reputation of Torbay being a town with creative professionals.
If you’d like to learn more about the ERDF Growth Support programme support visit www.tda-business.com
If you would like to learn more about LOOK Digital Puppets visit www.digitalpuppets.co.uk
Digital Creative Networking Event, 22 March, Harbour Works, Torquay
If you would like to attend the first Creative Digital Networking event in Torbay you can book on at bit.ly/DigitalTorbay
The event aims to help creatives and digital professionals network better with potential collaborators in Torbay. There will be talks by Nick Ellison from Tubers, talking about his entrepreneurial journey, and from Digital Puppets presenting their vision to create a digital collective within Torbay.